Max Mara Fukuoka Tenjin Solaria Plaza
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Lisboa Diary
ADV CAMPAIGN S/S 2025
Celebrated for its fresh Atlantic breeze, beautiful ceramic tiles and endless cultural riches, Lisbon provides the ideal setting for our free-spirited SS25 campaign. Interpreted by model Grace Valentine, Lisboa Diary is a story featuring looks designed for traveling in style, dedicated to those who love discovering beauty in the most authentic and unexplored corners.
Pasticcino Bag World Tour Spanish Heritage
The Pasticcino Bag World Tour embarks on an exciting new journey, arriving in Spain to tribute the rich tradition of leather craftsmanship and the ancient technique of “damascening.” The exclusive embossed leathers and ornate clasps that define the uniqueness of this Pasticcino Bag showcase the century-old artisanship found in Cordova and Toledo.
Our picks
The Max Mara heroine dreams of a tempestuous love as powerful as the elemental landscape of Wuthering Heights. Her mood calls for a new romantic style.
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Timeless design, peerless quality, effortless elegance - the instantly recognisable attributes that set Max Mara Icons apart are the very same that guarantee their place as essentials in every stylish wardrobe…now and forever.
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Max Mara The Cube, focused on the padded jacket, is an integrated system of outerwear and accessories born in 2008. The Max Mara The Cube’s design is so innovative that it has been “boxed” into the display cases at the Berlin State Museums and New York’s FIT, as a “cult object” in the “Fashion and Technology” exhibitions.
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A homage to Italian creativity and ingenuity, the Whitney Bag came about as the result of the unprecedented partnership between the Renzo Piano Building Workshop and Max Mara.
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Here are the looks you need to focus on to refresh your wardrobe. Don't miss our new arrivals.
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